Traffax Inc. introduces a revolutionary line of traffic monitoring equipment known as BluFax that directly measures travel time of vehicles on both freeways and arterials. This technology also measures pedestrian movements and provides origin-destination information needed for derivation of travel behavior. Based on Bluetooth sampling technology developed at the University of Maryland's Center for Advanced Transportation Technology, BluFax delivers a new generation of traffic data with greater precision and lower cost than previously possible.
BluFax reduces the cost of measuring travel time by a factor of 100 to 1,000 times as compared to floating car data. It is easily deployable and offers a high level of individual privacy. Truly a breakthrough in traffic and pedestrian data collection.
